THE LONDON CUT

Author, broadcaster and curator James Sherwood has written three Thames & Hudson books: Savile Row: The Master Tailors of British Bespoke (2010), Fashion at Royal Ascot: Three Centuries of Thoroughbred Style (2011) and The Perfect Gentleman: The Pursuit of Timeless Elegance & Style in London (2012). Both Savile Row and The Perfect Gentleman are published in French and Italian editions.

His relationship with Savile Row began in 2007 when Pitti Immagine Uomo invited him to curate The London Cut: the first celebratory exhibition of British bespoke tailoring at the Palazzo Pitti in Florence. The exhibition travelled to the British Ambassador's Residences in Paris and Tokyo. He curated the Archive Room at No 1 Savile Row for Gieves & Hawkes (2008-2010) and is now archivist for Savile Row founding father Henry Poole & Co and consults for Anderson & Sheppard on the house's new shop at No 17 Clifford Street.

Sherwood broadcasts on royal fashion for ITV This Morning's Luxury Lookback and commentated for the BBC and ITV at the royal wedding and HM The Queen's Diamond Jubilee. He is the editor-at-lagre of men's tailoring bible The Rake who christened him 'Guardian of Savile Row' and writes The Rake's Notes From The Row column. He contributes to the Daily Telegraph and The World of Interiors and writes a weekly online diary Letters From Bloomsbury Square. He is currently working on a novel and consulting as creative consultant for the cabaret at Brasserie Zedel. Sherwood is the Savoy hotel's Savoy Museum curator.